SEO Experts Perth – Selling Online Made Simple
When you are engaging a professional online marketing strategist for a small business it is important to find a SEO Expert. SOMS Web has the experience to back up their claims of being an expert online marketing strategist. SOMS web delivers a three-month SEO campaign based around your key words. Online marketing strategies will drive your traffic and leads based on our analytic data research and comparing your local competitors.
Choosing the wrong SEO professional can actually result in damaging your business profile instead of growing it. This will cost you a lot in the long run and it is worth putting in the research to ensure you are starting with a reputable marketing company. If they struggle with English, that is the first red flag. Remember they will be posting content on your behalf for the world to see online, and in many cases, this content cannot be removed.
What to look out for
Be aware of guarantees, search engines like google are changing the rules on a monthly basis. Nobody outside of Google or Yahoo knows what the new changes and penalties will be before they release them. This is where you need put your confidence in a pro-active and experienced professional.
Churn & Burn SEO
Churn and burn is where a SEO company will entice you to sign up for a period of time and a minimum spend that is too good to refuse. For example, currently there are a couple of overseas companies offering services for as little as $99 per month. These companies never intend to deliver a quality service, they just want to keep you on the pay cycle for their benefit. They will continually send you correspondence with excuses to why your SEO is not performing. Excuses to look out for are, your website is not up to standard and you need them to re-develop it for you. In most cases this is not the truth, as content is the major aspect of any ranking prospects. By optimising any modern website, built in the last five years, you should see significant ranking improvements. Even if your website runs slow. Speed is a factor but not a major drawback in the begining. Little budgets can only lead to poor performance or even being black listed the important factor is return on investment and runs on the board.
SEO Flying Blind
Every SEO client, even if they are in the same field, start with a different footing. A SEO company that has a set blanket price can lead to poor campaigns. Without investigating your current visibility or competitors, they cannot accurately determine the work required to deliver a successful campaign.
SOMS will investigate your business online capabilities and lay out a clear online marketing strategy. SOMS strategies come with measurable goals to be achieved throughout each campaign and give you the transparency of our online implementation. You will receive monthly reporting and an overview of your campaigns progress including a list of completed tasks. We believe that every two months we should have a face-to-face meeting to discuss the progress and direction that your market is currently taking. These conversations help us understand your industry and any changes to your business. Meetings can be held with Skype or in person.
Can you afford SEO?
There is no option anymore, if you are serious about building a business, there is no longer any successful businesses that is not driven from some form of online presence.
Technology and peoples engagement through online searches is the prominent way of generating leads today. The main factor is you cannot afford not to be online. You have to keep in mind that it is an investment like any other in your business. Return on investment is what you should be looking at. Would you spend a $1000 to make $1500, I am guess the answer is ‘in a heart beat’. Online Marketing needs to be treated in the same way. Building a brand for your company and visibility should not come unrewarded financially.
Getting started with a clear strategy is the most important objective. Appling a budget to this is part of that strategy. A budget for SEO packages starts from $550 per month with no hidden fees or contracts, this only requirement is one months’ notice of cancelation.